Journal

What is performance marketing software? Why use a performance marketing platform? Who does performance marketing? These are questions we will attempt to concisely answer in this article.

“In the Midst of Chaos, there is Opportunity” goes the infamous line. In this article we will apply that theory and look for some of the key opportunities to explore during lockdown.

In this article we will look at a few key ways in which an effective lead management system can be used to reduce wastage, increase ROI and ultimately get you more sales.

This article will highlight some key principles within The Art Of Conversion, and at the end we will invite you to learn more directly through the offer of a Free Custom Built Landing Page that has been designed and built in accordance with these principles.

A look at what to do when you find web traffic is down.

In this article we look at how COVID-19 may impact the world of performance marketing.

The key to improving performance can be something as simple as the extra hours in a day afforded to you by automating your lead management software and process. To put it simply, the following ideas can ultimately transform your results.

If you are a digital marketer you need to switch from targeting third party data to first party data as soon as possible.

The world of performance marketing is facing an inevitable epoch of transition and challenge. In this blog we look at solving performance marketing's trust problem.

Learn how Lead-scoring can be used to optimise your performance.

As a performance marketer, this is one of the easiest ways to add value to your leads/traffic.

Why has the B2C world not, as of yet, embraced the more simple all-in-once approach, so effective, within the B2B world?