Introducing Databowl Connect – the transparent link between advertisers and publishers…
Would you be interested in buying something from a company that you knew was hiding vital information from you? Getting rid of any ambiguity, Databowl Connect has been created to address this issue. We have built a brand new global marketplace that provides a direct, transparent and secure meeting place between advertisers and publishers...
The cost of doing nothing: why switching B2C marketing software could be your best option
It’s a dilemma as old as time: should we take the easy route and attain sub-par results, or expend more effort in the pursuit of something better? When weighing up certain decisions – such as changing, or investing in a marketing automation platform - It can be a tough choice to make.
Be effective: export your data efficiently
Between creating hi-tech and efficient modes of exporting and transferring data, we recognise that sometimes you just need to deliver a file to someone – without tripping over 50 different types of technical jargon... and we've got you covered.
Why you need 'personas' to achieve higher conversion rates
As fictional representations of your ideal customers, built from character exemplified traits, it’s rapidly becoming the smartest practice to sort your prospects into groups and demographics so that you can reach the real people behind the numbers....
How to fill your marketing funnels with the right people
It’s a truth universally acknowledged that “you cannot build a superstructure on a cracked foundation”. If your groundwork is faulty, weak or broken, it’s only a matter of time before the whole building crashes to the floor, wiping out every hour of preparation and labour. The same goes for your marketing strategy.
The 5 fundamental principles of B2C Marketing Automation
In a world full of motivational memes and X-factor sob stories, we are always being told that unless something is hard, it’s not worth it...
Lead Capping - Have you reached your limit?
Every fish needs water, every human needs oxygen, and every advertiser needs an audience. It’s not rocket science, it’s just solid, unadulterated fact. Because without an audience, how does anyone even know that your product or service actually exists?
GDPR - It’s time to take control
There has been a huge amount of noise recently in the UK data industry about the GDPR rules and what they mean and how they affect everybody involved. The thing is, all it’s been is talk.
Contact Centres: Go from high-volume spam to meatier sales conversions
The phone rings. Surprise, surprise, it’s an unwarranted sales pitch - the last thing you want to hear. 2017 has already brought about many changes, but somethings remain consistent.