Journal

Want to find out more about how we can solve your problems? Check out our blog posts and see what’s got us talking.
What is Data Orchestration in Performance Marketing?
September 18, 2020
4 min read

What is Data Orchestration in Performance Marketing?

In this article we look at how you can use data orchestration to transform your results.

Lead Management B2C - Why It's Different
August 06, 2020
8 min read

Lead Management B2C - Why It's Different

What is B2C lead management and how does it differ from B2B lead management? Find out in this article.

Autoresponder Leads: How To Optimise Your Lead Nurturing
July 29, 2020
7 min read

Autoresponder Leads: How To Optimise Your Lead Nurturing

Autoresponders are a valuable tool in the kit of any performance marketer or brand wishing to maximise conversion rates and ROI. Learn more about how to use them!

What Is Performance Marketing Software? A brief introduction to Performance Marketing Platforms
May 22, 2020
5 min read

What Is Performance Marketing Software? A brief introduction to Performance Marketing Platforms

What is performance marketing software? Why use a performance marketing platform? Who does performance marketing? These are questions we will attempt to concisely answer in this article.

Everything You Need to Know About Lead Distribution
April 24, 2020
12 min read

Everything You Need to Know About Lead Distribution

This article will provide a comprehensive yet straightforward overview to all aspects of lead distribution, breaking down why you need it, how it works, and what the best practices are in terms of managing this process.

5 Opportunities to Explore During Lockdown
April 16, 2020
3 min read

5 Opportunities to Explore During Lockdown

“In the Midst of Chaos, there is Opportunity” goes the infamous line. In this article we will apply that theory and look for some of the key opportunities to explore during lockdown.

How To Use Lead Management To Increase Sales
April 16, 2020
3 min read

How To Use Lead Management To Increase Sales

In this article we will look at a few key ways in which an effective lead management system can be used to reduce wastage, increase ROI and ultimately get you more sales.

Landing Pages and The Art of Conversion
April 16, 2020
5 min read

Landing Pages and The Art of Conversion

This article will highlight some key principles within The Art Of Conversion, and at the end we will invite you to learn more directly through the offer of a Free Custom Built Landing Page that has been designed and built in accordance with these principles.

What To Do When Web Traffic Is Down
April 06, 2020
4 min read

What To Do When Web Traffic Is Down

A look at what to do when you find web traffic is down.

Lead Generation After COVID-19
March 26, 2020
5 min read

Lead Generation After COVID-19

In this article we look at how COVID-19 may impact the world of performance marketing.

Lead Management Automation Will Skyrocket Performance
February 18, 2020
3 min read

Lead Management Automation Will Skyrocket Performance

The key to improving performance can be something as simple as the extra hours in a day afforded to you by automating your lead management software and process. To put it simply, the following ideas can ultimately transform your results.

Why First Party Data Is The Future Of Digital Marketing
January 29, 2020
3 min read

Why First Party Data Is The Future Of Digital Marketing

If you are a digital marketer you need to switch from targeting third party data to first party data as soon as possible.

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