Journal

Want to find out more about how we can solve your problems? Check out our blog posts and see what’s got us talking.
Enterprise Software 101: Self-Service Vs. Managed Solutions
January 25, 2016
2 min read

Enterprise Software 101: Self-Service Vs. Managed Solutions

Before you splash out on a shiny new system for your business, take a look at the pros and cons of Managed Vs. Self-Serve solutions

How the ‘Five-Minute Rule’ Could Triple Your Conversions
January 13, 2016
3 min read

How the ‘Five-Minute Rule’ Could Triple Your Conversions

According to a recent study by Microsoft, the average attention span of a human being has dropped to just eight seconds. That’s less than a goldfish! But what does this mean to you and I?

The 2016  Wish list For Advertising Technology
January 08, 2016
3 min read

The 2016 Wish list For Advertising Technology

By now you will have had your fill of 2016 digital marketing predictions, be it the rise of programmatic video ads or the final ending to the long slow death of TV.

Million Leads Case Study For the Telecommunications Industry
December 23, 2015
5 min read

Million Leads Case Study For the Telecommunications Industry

Albert Einstein said that compounded interest is the eighth wonder of the world. This applies to marketing also. The compounding savings on invalid leads over time also adds up to amounts you could probably run a presidential campaign from.

Pay Per Call Creates Untapped Potential for Your Lead Generation Efforts
December 17, 2015
2 min read

Pay Per Call Creates Untapped Potential for Your Lead Generation Efforts

The best call to action for customers is proving to be a call on a pay per call (PPC) basis.

ICO Questionnaire Simplified
December 15, 2015
2 min read

ICO Questionnaire Simplified

In light of recent cases such as Optical Express v Information Commissioner (EA/2015/0014) and Pharmacy2U Ltd, the ICO is having a crackdown on people who are potentially breaking the law when sharing data.

Case Study: How We Tackle A 50,000 Lead Auto Responder Step-By-Step
December 10, 2015
4 min read

Case Study: How We Tackle A 50,000 Lead Auto Responder Step-By-Step

We should never discount the power of ‘The Hunch’. Acting on something because it just feels right can often take us great places!

Sheffield Data Specialists Giving Digital Life to the Spirit of ‘Little Mesters’
November 25, 2015
2 min read

Sheffield Data Specialists Giving Digital Life to the Spirit of ‘Little Mesters’

In 2014, we launched databowl – a smart new lead management system that helps companies to connect with the real people most relevant to their business.

Setting the Standards
November 18, 2015
1 min read

Setting the Standards

Many companies have lax approaches to the data that they receive, and even fewer have no airtight procedure to ensure that they are stopping all queries surrounding generating bad leads before they happen.

The Inner Workings of Blind Networks
November 10, 2015
3 min read

The Inner Workings of Blind Networks

Blind networks offer the ability to scale up your campigns like wildfire, however some of them can also be contant destructive elements that costs you plenty and can cause trouble with the law

Mobile, where there is growth, there is fraud
November 06, 2015
3 min read

Mobile, where there is growth, there is fraud

Everyone knows that mobile advertising is rocketing like there is no tomorrow and that includes mobile lead generation. Waves of online email submit, competition and survey sites have helped companies to massively ramp up how they operate and generate leads. But the fundamental principles are the same as with general online lead generation

How Spooky is AI?
October 30, 2015
3 min read

How Spooky is AI?

It’s no secret that A.I has been the talking point of the most advanced and forward thinking companies, but it is also something that has got thought leaders worrying about it. For example, Steve Wozniak says that it could be ‘scary and very bad for people’. So is Artificial Intelligence really that powerful and how will it impact companies at a marketing level?

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